The Chiropractic Research Center started as a quiet project by a small group of New Zealand chiropractic professionals who were tired of a gap in the online landscape. On one side: clinic websites focused on booking appointments. On the other: pseudoscientific wellness blogs making claims that could not be supported. In between -- where someone searching "does chiropractic actually work" might land -- there was very little that was both honest and useful.
We wanted to build the resource we wished had existed: thorough enough to satisfy a physiotherapist asking hard questions, clear enough to help someone deciding whether to book their first appointment.
We publish evidence-informed content about chiropractic care for a New Zealand audience. That covers the research landscape (what clinical trials and systematic reviews actually show), practical treatment guidance (what happens during an adjustment, what different techniques involve), spinal health education (how your back works and what keeps it healthy), and the professional context specific to this country (ACC coverage, regulation, finding a qualified practitioner).
We are not a clinic. We do not sell appointments, products, or courses. The site exists to equip people with knowledge -- what we sometimes describe as filling the gap between academic journals most people cannot access and the appointment-booking pages they usually find instead.
Every article published here is grounded in evidence the team can stand behind clinically. When the research is strong, we say so directly. When it is mixed or limited, we say that too. We reference specific studies and systematic reviews where they exist, and we are transparent about the boundaries of what is currently known.
We write for an intelligent reader who has no clinical training. Technical terms appear when they are the right word -- but always with enough context that a first-time visitor can follow the argument. The goal is a reader who finishes an article understanding their own spine better than when they started.
The domain reflects a commitment to research-grade rigour, not institutional affiliation. We treat the credibility that comes with it as something to be maintained through every article we publish. If we cannot back a claim with published evidence or professional consensus, it does not appear on this site.
We welcome corrections, suggestions for topics, and feedback from both the public and the profession. You can reach us at info@chiropracticresearch.ac.nz, or visit our contact page.
